Brains outsources deliveries to Tradeteam

Wales' largest real ale brewer SA Brain has signed an 8 year contract, worth an estimated £12 million, with Tradeteam. Under the agreement Tradeteam, part of DHL, will be responsible for delivering products, including beers, soft drinks and wine, to 'trade outlets' (Ed- they mean 'pubs') and also for managing stock levels throughout the tied pub estate of around 260 pubs. Localy Tradeteam operates out of Ebbw Vale and Swansea in South Wales.
The deal comes after SA Brain sold their free trade business to Scottish and Newcastle (Heineken) earlier this year and before the retirement of Company Chairman Chris Brain this autumn. He will be replaced as Chair by another member of the family, John Rhys, who is a direct descendent of Samuel Arthur Brain.